|In case you haven't noticed, |
it's no longer named Popular Page.
Then Popular became Explore.
Look at the stats below:
|Figure 1. You need thousands of followers to nail the required like count.|
On second thought, could this be a monetization strategy in the works? By focusing on celebrities - people proven to generate ad revenue, Instagram may be planning something radically different for this page. An IG Jumbotron perhaps?
|Figure 2. These statements are no longer true.|
If you're already a celebrity to begin with, people will look for you to follow you - they will Google your Instagram handle, they will see it all over E! Channel. Justin Beiber garnered thousands of followers on the same day he created his account. Famous people don't need extra exposure on this gallery - it's overkill. Variety is nowhere in sight.
- Randomize it - totally. How about plucking someone from the crowd and giving him or her a moment of fame? It will be a great day when the algorithm starts to pick random users. It can't further undermine the quality of the already mediocre photos shown on the page.
- Randomize from Hashtags. Hashtags are there to lead you to your interests - but they're not designed to be accessible. It makes a huge difference between manually searching for the word #tree, than being presented with an interesting photo of a tree on the spot. How about selecting a unique tag daily and featuring all photos that flow into that tag? Tag of the Day sounds good.
- Add Curators. As Chris of appdaptation.com suggested via a twitter: put in curators. It's still best to have a human element involved in the decision-making process as to what's to appear on that page - just as forums have moderators.
- Feature the Suggested Users instead. If the idea of randomizing the page seems far-fetched, then it's better to feature the suggested users instead. Most of them are quality follows, but too bad that the button to reach them is buried deep under the options menu.